B2B Ordering Platform for the Automotive Supply Chain
B2B Ordering Platform for the Automotive Supply Chain
Highlight
Service:
– End-to end web application development
– Continuous maintenance and support
industry:
Manufacturing (Automotive parts)
TECHNOLOGY:
Salesforce Platform, Laravel, ReactJS
Overview
Luvina partnered with a leading Japanese multinational specializing in tire and automotive parts manufacturing to develop a B2B ordering platform. Designed to streamline global order management, the platform enables corporate clients across international markets to submit orders directly to the central supplier. More than just an ordering tool, the system empowers the manufacturer to collect market insights, analyze demand trends, and optimize production planning with greater precision.
RELIGION: Japan
INDUSTRY:Manufacturing (Automotive parts)
FOCUS AREA: Order Management System
DURATION:August 2021 – Ongoing
SIZE: 166.9 MM (Jan – 2025)
SERVICES:
- – End-to end web application development
- – Continuous maintenance and support
KEY TECHNOLOGY:
- Salesforce Platform: World’s #1 CRM, enabling seamless scalability and integration for B2B use cases
- Laravel: Robust back-end framework for secure and scalable data handling
- ReactJS: Dynamic front-end experience for responsive and intuitive user interactions
Challenge
Luvina’s client is a global enterprise specializing in the manufacturing of tires and automotive components. The primary goal of this project was to develop a B2B e-commerce system that automates the order and distribution processes to factories and dealers worldwide—enhancing operational efficiency and responsiveness across the supply chain.
- – Took over a partially completed system with outdated, messy code.
- – Needed to support a large-scale network of 130 factories in 25 countries.
- – System performance was unstable, unable to handle heavy data and traffic from global users.
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Solution
- Chose Salesforce as the core platform — a powerful cloud solution for CRM and e-commerce.
- Enabled easy integration with AI tools, reports, chatbots, and other systems.
- Redesigned the order flow and added custom tools to boost speed and scalability.
- Delivered a flexible system that can handle real-time data and grow with the business.
- Use Cases:
- Download PDF file to see more.
Achievement
- – 60% faster order processing: Optimized system performance and data handling, significantly reducing the time needed to process large orders—saving hours of daily operations.
- – Smooth transition of 40% legacy system: Successfully took over and continued development without service disruption or impact on the customer’s existing data ecosystem.
- – System now supports 130 factories across 25 countries: Enhanced to run stable, real-time ordering and data updates at a global scale.
- – On-time monthly updates using Agile: Thanks to flexible resource planning, the team delivered consistent monthly releases, quickly adapting to changing business requirements.
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