Yoga app development is seen as a way to bring an ancient practice into the modern world, creating a new and steady source of income for digital entrepreneurs while helping businesses gain a competitive edge in the market. With more than 300 million practitioners worldwide, yoga passed the workout trend tag and reached global phenomenon status. Over the past decade, this industry has exploded, growing by nearly 64%. In the article below, let us show you how to develop a yoga app and take advantage of this unique opportunity.
The global yoga market and its future outlook
Currently, yoga is one of the most popular forms of exercise and relaxation in the world and is on its way to becoming a very serious business opportunity, as from various estimates, the value of the global yoga market is more than $150 billion and grows at an annual growth rate of 9%.
According to IBIS World and Statista, the market value and growth rate of yoga in specific regions are as follows:
- USA: A $12 billion market growing at 9.8% per year. Every yogi in the US spends an average of US$ 90/month on related products and services; that translates to approximately US$ 63,000/person in their lifetime.
- UK: The yoga market in the UK was valued at $1.13 billion in 2023 and is growing at a yearly growth rate of 2%. (according to IBIS World)
- China: Revenue related to yoga is estimated to almost double from $3.6 billion to $6.6 billion by 2022 (according to Statista)
- Australia: The yoga industry is worth $445 million, growing annually at a rate of 2.2% (according to IBIS World).
These statistics demonstrate the global appeal and increasing popularity of yoga. As people continue to prioritize their physical and mental health, the demand for yoga classes and related products will also rise.
In a world where technology is rapidly evolving, the search for yoga apps on Google is becoming a consistent trend. If you are a business considering yoga app development, the first step is to research the appropriate segments and customer priorities to bring a promising app concept to life.
For example, beginners are likely to search for guidance on basic yoga forms and pose modifications; intermediate practitioners, who can flow through poses with ease, will look for advanced programs to improve flexibility; and yoga experts need programs with a strict focus and high proficiency to gain physical control. Understanding the needs of each segment allows businesses to develop a yoga app that supports users at every level.
Best Yoga Apps 2024
Currently, yoga apps are among the most frequently searched keywords on Google. Notably, “best yoga apps” consistently rank in Google Trends within the health sector. Below are the top 8 best yoga apps you can refer to for your yoga app development.
1. Yoga Studio: Mind and Body
This is one of the comprehensive yoga apps offering users more classes and programs for learners and advanced practitioners. The app features more than 80 yoga and meditation classes that are voice-guided in minute detail through every pose. The user can choose to either pick pre-set classes based on their intended goal in terms of fitness or create a class of their own.
2. Alo Moves
Alo Moves is one of the most highly-rated yoga apps for home studio experiences. The platform advertises over 2,500 yoga classes, with a new one added every week, including yoga and meditation to tie in sound baths for better engagement with other fitness exercises, such as Pilates and HIIT. Most classes on Alo Moves require no or minimal equipment. Thus, this service is ideal to take anywhere and practice at home or on the go.
3. Asana Rebel
Asana Rebel combines classical yoga with HIIT workout ideas for a more dynamic and variant workout plan. This app offers users several programs and classes, including yoga workouts for weight loss, flexibility, and strength-building exercises. Sleek and user-friendly, this interface is easy to navigate, with smart customization that places Asana Rebel among the very top yoga apps.
4. Daily Yoga
This yoga app is quite popular and holds classes and programs for the very beginning to advanced classes. In addition to yoga classes, the app provides meditation sessions with guided instructions to suit both beginners in meditation and experienced ones. This application allows you to set up personal goals, track your progress, and receive regular updates to improve in your yoga journey.
5. Gaia
Gaia is the best spiritual yoga app for users seeking to deepen their mindfulness and connect with their inner selves. It combines mindful spirituality with physical yoga practice. With a library of over 8,000 sessions, Gaia provides a wide selection of videos catering to various preferences.
6. Down Dog
A unique app that provides different workout sequences for every session, ensuring that users experience something new and fresh each time they practice. The app includes various customizable settings like music, voice, difficulty levels, and more, making it perfect for both experienced practitioners and beginners.
7. Glo
Premium yoga application including yoga and meditation classes by high-class instructors. Glo offers 4,000+ classes and programs personalized to the needs and preferences of users. Glo hosts meditation, Pilates, and other guided fitness classes.
Benefits of Yoga app development
In the context of increasing user interest in online platforms, yoga app development offers numerous benefits:
- Expanding customer base: Since most people today own smartphones, yoga app development allows businesses to reach customers more easily than traditional methods. Besides, creating a yoga app has made it easier for a company to reach the global market.
- Greater convenience: Customer will get to use your services at any time and from wherever they may be, getting support in real-time according to their needs.
- Easier progress tracking: Developing a yoga app enables businesses to be able to track progress or business performance through key metrics and in real time.
- Cost savings: Yoga app development helps businesses save costs by reducing expenses related to infrastructure and other operational fees.
- Scalability: Yoga apps can scale up as your user base grows. As your business expands, the app can provide additional services without requiring significant extra resources.
- Creating a unique competitive advantage: The yoga market is becoming increasingly competitive, but there is still room for innovation. If you identify a specific niche or offer unique features, your business and app can stand out from the crowd and attract a loyal user base.
Types of Yoga App
If you’re planning to develop a yoga app, the first thing you need to do is identify your target market and build your app solution around it. Below are three types of yoga apps, each serving different goals and catering to different customer segments that can inspire your yoga app development.
1. Yoga Class App
A user-friendly software that allows users to join scheduled lessons. This app can also track users’ health, recommend following certain habits, and help improve their overall fitness. A yoga class app typically includes interactive video tutorials with customizable workout plans, as well as meditation and relaxation exercises. Additionally, the app offers progress tracking, data collection, and social community features, and helps users connect with expert instructors for advice and learning.
2. Yoga Community and Social App
A yoga community and social app connects instructors and students through activities that promote mindfulness and build up healthy habits. A yoga community app often includes features like user profiles, social networking, event calendars, yoga class lists, workshops, discussion forums, group chats, progress tracking, and goal setting.
3. Yoga Tracker and Analytics App
Yoga tracking and analysis apps are designed to provide users with essential advice and knowledge to improve their yoga practice. These apps can recognize and provide feedback on poses, offer meditation and breathing exercises, summarize workout performance, track progress, and help users set goals. Additionally, they schedule and remind users about yoga classes, with built-in social sharing features and community support for easier learning and practice.
Steps To Develop a Yoga Mobile App From Scratch
After having learned the benefits of yoga app development and the types of apps you can create, it’s time to get familiar with the process of how to develop a yoga app. Even though the development process might be different in each company, basic steps generally involve the following 6:
Step 1: Research and market analysis
Think about what your target audience is looking for and how your app can help them. You should also research competitors, focusing on what they may not be doing well, and consider adding those missing features to your app.
Step 2: Planning
Determine what features your app should have. Will it be an app with different short yoga sessions, or will it allow users to register with a personal trainer? Answering questions like these will help you figure out how your app will work once it’s developed.
Step 3: Design and layout
To design your app and set project expectations, you’ll need reference materials. Based on your needs and the reference materials you provide, the design team will create the first concepts and present them according to your vision. After several iterations and revisions, the team will finalize the best design. The more attention given to design, the more enjoyable the user experience will be.
Step 4: Coding and testing
In this step of yoga app development, developers work on the architecture and both the client and server-side interfaces. The type of development will depend on the features and functionalities you want in your application. Once the development is complete, the app goes into testing. This is an essential part of the process of yoga app development to ensure the app works correspondingly, and correctly, without any bugs or problems.
Step 5: Launch and marketing
Once the app is bug-free and ready, it’ll be launched on the platform of your choice. You have the option of whether or not to market the app. If you want to promote it, then you need to create a social media presence by making engaging content, getting relevant hashtags that would increase views of your promotional video, creating launch videos that might show some unique features of your app, or creating some informative blog posts and press releases just to let the news spread.
The more effective your marketing strategies, the better your app is bound to launch and stand out in the crowd.
Step 6: Post-launch support and maintenance
When the app goes live is actually when the journey begins. Once your users start using your app, you get a lot of feedback that tells you how your application is succeeding or failing to bring in a better experience. Regular updating is always essential.
How can Luvina help?
Do you want to develop a yoga app? Explore the yoga app development services at Luvina. For over 20 years, we have been creating health-related apps in general and modern yoga apps in particular to assist clients on their journey to better health. Our team of over 750 experts is dedicated to delivering the most user-friendly apps with personalized workouts and mindfulness features.
By partnering with Luvina, we ensure that your business will have an outstanding app. Here are the yoga and fitness app development solutions Luvina can offer:
- On-demand yoga app development: Luvina will help you create and launch your own Yoga apps with customizable interactive models right away. Leverage our experience to build the best Yoga app for practitioners at all levels.
- Yoga App Design and Development Solutions: We will assist you in managing every step of the yoga app development lifecycle from the idea stage. When you hire Luvina’s developers, you will get support in building a user interface that achieves high engagement. We also ensure that your yoga app is both aesthetically pleasing and easy to use.
- Yoga App Support and Maintenance Solutions: We understand that launching an app is not the final step. Therefore, Luvina provides app support and maintenance services to ensure your yoga app remains secure and user-friendly. Additionally, we will assist in improving the app to meet market characteristics and user needs.
Contact Luvina today for creative solutions to develop your unique yoga app.
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